VEON APP BRAND LAUNCH
CHALLENGE: The Veon app, launched in 2017, is a global communications and internet platform that provides users with a range of services such as messaging, voice and video calls, content sharing, and more. It aims to connect people and businesses across the globe seamlessly through its user-friendly interface and innovative features include Messaging, Voice and Video Calls, Content Sharing, Integration with Services, Personalization & Security and Privacy.
VISUAL DESIGN DIRECTION:Freedom is one of humanity’s greatest gifts. It is pure. It is truth. It unites us, bringing us together, elevating our hopes and dreams, and opening new possibilities. VEON provides freedom for the next generation of connection, all in one place, all on one reliable platform - a single destination to embark upon. Imagine. Feel. Think. Our logo’s geometric form, cut terminals, and 60° angles are reflected throughout our identity, in typography and infographics.
VEON APP BRAND LAUNCH | IAL SAATCHI & SAATCHI