EARLY LIFE
I hail from the resilient city of Jhelum, Pakistan—renowned for its historical legacy as the City of Soldiers and the Land of Martyrs and Warriors. Over the past 12 years, I’ve built a dynamic career in the advertising creative industry, including impactful contributions across the GCC market.
PASSION & PURPOSE
Problem-solving has guided me since childhood. With over a decade of experience, and AI as my creative ally—I craft seamless, impactful solutions fueled by purpose and divine inspiration. My expertise lies in crafting impactful bold visual narratives, Interactive Rich media, SM Campaigns, UI design systems, Brand Design System, and 2D animations—all infused with emotional resonance.
CURRENT ROLE
As a Multimedia Design Director for eight years, I shape innovative, results-driven campaigns for Fintech, FMCG, lifestyle, and luxury brands—where creativity meets measurable impact.
RECOGNITION
Along the way, my visual campaign work has earned recognition at prestigious award shows, including APAC Effie, Effie Awards, PAS Awards, MAD Star Awards, Behance Portfolio Review Award, Telenor Global Design Awards, and more, adding layers of accomplishment to my journey.
