STRONG SIGNALS, BEST NETWORK
OBJECTIVE: Telenor Pakistan, with its upgraded network, provides strong signals, that enables seamless connectivity without hindrances, enabling us to fulfill what we intend. Idea of this campaign living in Pakistan, although one faces numerous ‘HURDLES’ in life… But the tolerance and bounce back rate is tremendous because our resilience has increased manifolds too. No matter what comes in the way, we will go ahead and make possible all what seems impossible.
VISUAL DESIGN DIRECTION: The symbol embodies the essence of connectivity, depicting a network of interlinked elements that symbolize the strength of our upgraded infrastructure. As we embark on this transformative journey, the iconic logo propeller serves as a powerful visual anchor, guiding our audience towards a future where connectivity knows no bounds.
NETWORK PERCEPTION | TELENOR | AGENCY ADCOM LEO BURNETT